My Own Story & The Telegraph

To coincide with the film release of Suffragette we worked with Pathé and the Telegraph to offer readers a free copy of our film tie in edition of My Own Story, Emmeline Pankhurst’s autobiography, as a retail pick-up promotion in partnership with Tesco Express stores.

The promotion received great in-paper coverage and was pre-promoted via newsletters and online plus received fabulous, money can’t buy, front page masthead coverage in the Telegraph.